Thursday, January 15, 2009

Deepika, Railways, 6th Pay Commission-- most searched words

Deepika, Railways, 6th Pay Commission-- most searched words

Bangalore (PTI): Bollywood's Deepika Padukone, Indian Railways and the sixth pay commission seemed to dominate the minds of Indians in 2008 with the three being among the most searched words on the internet.

Bollywood icons ruled the roost in 2008 among users of Yahoo India Search as they were included in almost all the categories, according to Yahoo India, a leading internet company which announced its most popular searches, themes and trends of the year gone by.

Deepika Padukone topped the top personality searches by users along with Shilpa Shetty and Aishwarya Rai. Users also looked for information on issues affecting their daily life: the sixth pay commission, bomb blasts and the UPA trust vote were the most searched key words in the news category.

The launch of iphone, the Harbhajan Singh-Sreenath row and Bangalore blasts were also among the top news searches for 2008.

Searches in the sports category comprised cricket, Sachin Tendulkar and the Indian Tour of Australia.

Films, including 'Singh is King,' 'Dasavatharam' and 'Kuselan' were searched heavily by users.

Cricket, Katrina Kaif and Asin (of Ghajini fame) were among the top searched words on Yahoo India Mobile.

"Extreme proliferation of information and paucity of time is fuelling the human desire to get the right answers faster than ever before, prompting them to look for newer search experience which integrates relevant text, images and video content
information from across the web onto a single search results page," said Gopal Krishna, VP, Head of Audience, Emerging Markets, Yahoo.

- PTI

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